AdBlock Plus To Whitelist ‘Approved Ads’ Automatically

If you use AdBlack Plus for Chrome to block ads, you may be in for a surprise when the extension updates to version 2.0. The developer has stated on the extension’s main website that acceptable ads will begin seeping through the cracks. So what constitutes an acceptable ad?
  • No animation or sound
  • Loads no more than one script
  • Preferably text-only

The developer seems to have webmasters who use AdSense at heart here, as many webmasters rely on advertising funds in order to stay afloat. While many users seem to be outraged that a default whitelist for ads is even being considered, it is an option that you can opt-out of should you so choose.

I’m a user of AdBlock myself, but I honestly don’t mind text ads when I see them. It’s the giant flashing, seizure-inducing ads that claim you’ve won the lottery that I think most of the Internet seems to have a problem with? Disagree? Tell me why in the comments.

  • Nofixedip

    If you can’t see that this is the tip of the proverbial…

    You examine the details of the current release as if that’s all it will ever be.

    So what constitutes an acceptable ad?… a paid whitelist subscription free!


  • Adam Geary


    What would that do to Adblock’s user base? Oh, right, drive them away.

    There are plenty of alternatives. People who install Adblock do so because they know enough to do so. If it stops doing what they want, they’ll just install a different ad blocker.